Why build a custom subscription app instead of using an off-the-shelf solution?

Off-the-shelf apps like ReCharge or Bold Subscriptions work for basic needs, but they charge per-transaction fees that scale with your revenue, offer limited customization, and lock you into their ecosystem. A custom subscription app gives you full control over the subscriber experience, zero revenue-sharing fees, deep integration with your existing systems, and the flexibility to build unique subscription models your competitors can't replicate.

How does the Shopify Subscriptions API work?

The Shopify Subscriptions API allows apps to create and manage subscription contracts, which represent the agreement between a merchant and a customer for recurring orders. Your app creates selling plans (the subscription offer), subscription contracts (the customer commitment), and handles billing attempts via webhooks. We build on top of this API to create the full subscriber lifecycle including dunning, self-service, and analytics.

Can you migrate our existing subscribers from another subscription app?

Yes. We have experience migrating subscribers from ReCharge, Bold Subscriptions, PayWhirl, and Seal Subscriptions to custom-built solutions. We handle the full migration including subscription contracts, payment methods, billing schedules, and customer data. Migrations are done with zero billing disruption so your customers experience no interruption.

What billing cycles and frequency options can you support?

We can support any billing cycle: daily, weekly, bi-weekly, monthly, every X weeks, quarterly, semi-annually, and annually. Customers can also be given the option to change their frequency after subscribing. We also support prepaid plans where customers pay upfront for multiple cycles at a discounted rate.

How does the dunning and payment retry system work?

When a subscription payment fails, our dunning system automatically retries the charge based on a configurable schedule (e.g., retry after 1 day, 3 days, and 7 days). Each retry triggers a customizable email notification to the customer. If all retries fail, the subscription can be paused or cancelled based on your rules. This automated recovery typically saves 20-40% of would-be churned subscribers.

Can customers manage their own subscriptions without contacting support?

Absolutely. The customer self-service portal we build allows subscribers to pause or resume their subscription, skip upcoming orders, swap products within their plan, update payment methods, change delivery frequency, update shipping addresses, and view their order history. This significantly reduces support overhead while improving customer satisfaction.

How long does it take to build a custom subscription app?

A basic subscription app with single-cycle billing and admin management takes 2-4 weeks. A full-featured subscription platform with self-service portal, dunning, box management, and analytics takes 8-12 weeks. Enterprise solutions with migration, multi-currency, and custom integrations take 12-16 weeks. We deliver an MVP in under 2 weeks for most projects.

Subscriptions

Custom Shopify Subscription App Development

Build powerful subscription experiences on Shopify with custom recurring billing, flexible subscription box management, and automated dunning logic. We deliver Polaris-compliant, App Bridge 4.0-ready subscription apps that drive predictable recurring revenue for your store.

Schedule a Call

INR 2000

Per Hour

200+

Apps Delivered

4.9/5

Client Rating

<2 Weeks

MVP Delivery

Subscription App Features We Build

Everything you need to launch, manage, and scale subscriptions on Shopify

Flexible Billing Cycles

Support weekly, bi-weekly, monthly, quarterly, and annual billing cycles with custom intervals. Let customers choose their preferred frequency and switch between cycles seamlessly.

Subscription Box Management

Full-featured subscription box builder with product curation, swap-friendly catalogs, build-a-box workflows, and merchant-controlled box contents for each billing cycle.

Dunning & Retry Logic

Automated payment retry sequences with configurable attempts, grace periods, and customer notifications. Reduce involuntary churn by up to 40% with intelligent recovery workflows.

Customer Self-service Portal

Branded subscriber portal where customers can pause, skip, swap products, update payment methods, change delivery frequency, and manage their subscription without contacting support.

Prepaid & Gift Subscriptions

Offer prepaid subscription plans at discounted rates and gift subscription options with custom messaging, scheduled delivery dates, and recipient notification emails.

Subscription Analytics

Real-time dashboards tracking MRR, churn rate, LTV, subscriber growth, cohort retention, and revenue forecasts. Export data and integrate with your BI tools for deeper analysis.

Our Subscription App Development Process

A proven 5-step process to deliver subscription apps that drive recurring revenue

Subscription Model Design

We analyze your product catalog, pricing strategy, and target audience to design the optimal subscription model. We define billing cycles, discount structures, trial offers, and churn prevention rules.

UI/UX & Subscriber Flow Design

Polaris-compliant admin interface for managing subscriptions, plus a branded storefront widget and customer self-service portal. Every screen is designed to maximize conversion and minimize churn.

Core Subscription Engine Development

Build the recurring billing engine with Shopify Subscriptions API, payment processing via Shopify Payments or third-party gateways, dunning management, and webhook-driven lifecycle events.

Testing & Billing Validation

End-to-end testing of subscription creation, billing cycles, payment retries, cancellations, and edge cases. Simulated billing runs on development stores to verify every scenario before launch.

Launch & Subscriber Onboarding

Production deployment, merchant training on subscription management, customer migration support for existing subscribers, and 30-day post-launch monitoring of billing performance.

Subscription App Pricing

Flexible engagement models for subscription app development

Starter

INR 50,000starting

Basic subscription functionality for a single product or collection

Single billing cycle support
Basic subscribe-and-save widget
Shopify Subscriptions API integration
Simple admin management panel
Source code handover
14-day post-launch support

Get Started

What Our Clients Say

"Our subscription revenue grew 35% within the first quarter after Edesy built our custom subscription app. The dunning logic alone recovered thousands in failed payments we were previously losing every month."

Founder

Founder & CEO at D2C Supplements Brand

"The self-service portal Edesy built is a game changer. Our support tickets for subscription changes dropped by 70%. Customers can pause, skip, and swap products on their own without friction."

Head of Operations

Operations at Organic Meal Kit Company

"We migrated 10,000+ subscribers from ReCharge to our custom Edesy-built app without a single billing disruption. The flexibility of our own subscription engine has unlocked promotions and offers we couldn't do before."

CTO

Technology at Pet Care Subscription Brand

Subscriptions

Custom Shopify Subscription App Development

Schedule a Call

INR 2000

Per Hour

200+

Apps Delivered

4.9/5

Client Rating

<2 Weeks

MVP Delivery

Trusted by businesses worldwide

ShopifyAmazonStripeSlackNotionVercel

Subscription App Features We Build

Everything you need to launch, manage, and scale subscriptions on Shopify

Flexible Billing Cycles

Support weekly, bi-weekly, monthly, quarterly, and annual billing cycles with custom intervals. Let customers choose their preferred frequency and switch between cycles seamlessly.

Subscription Box Management

Full-featured subscription box builder with product curation, swap-friendly catalogs, build-a-box workflows, and merchant-controlled box contents for each billing cycle.

Dunning & Retry Logic

Automated payment retry sequences with configurable attempts, grace periods, and customer notifications. Reduce involuntary churn by up to 40% with intelligent recovery workflows.

Customer Self-service Portal

Branded subscriber portal where customers can pause, skip, swap products, update payment methods, change delivery frequency, and manage their subscription without contacting support.

Prepaid & Gift Subscriptions

Offer prepaid subscription plans at discounted rates and gift subscription options with custom messaging, scheduled delivery dates, and recipient notification emails.

Subscription Analytics

Real-time dashboards tracking MRR, churn rate, LTV, subscriber growth, cohort retention, and revenue forecasts. Export data and integrate with your BI tools for deeper analysis.

35%

More Revenue

80%

Retention

10K+

Subscribers

100%

Automated Billing

Our Subscription App Development Process

A proven 5-step process to deliver subscription apps that drive recurring revenue

Subscription Model Design

UI/UX & Subscriber Flow Design

Polaris-compliant admin interface for managing subscriptions, plus a branded storefront widget and customer self-service portal. Every screen is designed to maximize conversion and minimize churn.

Core Subscription Engine Development

Build the recurring billing engine with Shopify Subscriptions API, payment processing via Shopify Payments or third-party gateways, dunning management, and webhook-driven lifecycle events.

Testing & Billing Validation

End-to-end testing of subscription creation, billing cycles, payment retries, cancellations, and edge cases. Simulated billing runs on development stores to verify every scenario before launch.

Launch & Subscriber Onboarding

Production deployment, merchant training on subscription management, customer migration support for existing subscribers, and 30-day post-launch monitoring of billing performance.

Subscription App Pricing

Flexible engagement models for subscription app development

Starter

INR 50,000starting

Basic subscription functionality for a single product or collection

Single billing cycle support
Basic subscribe-and-save widget
Shopify Subscriptions API integration
Simple admin management panel
Source code handover
14-day post-launch support

Get Started

What Our Clients Say

Founder

Founder & CEO at D2C Supplements Brand

"The self-service portal Edesy built is a game changer. Our support tickets for subscription changes dropped by 70%. Customers can pause, skip, and swap products on their own without friction."

Head of Operations

Operations at Organic Meal Kit Company

CTO

Technology at Pet Care Subscription Brand

Frequently Asked Questions

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Ready to Build Your Subscription App?

Get a free consultation and detailed estimate for your Shopify subscription app. Our experts will help you design the right subscription model, billing logic, and subscriber experience for your business.

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