We build custom MarTech SaaS platforms with campaign management engines, multi-touch attribution models, social media scheduling, email automation and drip campaigns, marketing analytics dashboards, and audience segmentation. Purpose-built for marketing agencies, SaaS companies, publishers, and martech startups that need data-driven tools to orchestrate, measure, and optimize campaigns across channels.
INR 2000
Per Hour
30+
SaaS Products Built
4.9/5
Client Rating
<4 Weeks
MVP Delivery
Trusted by businesses worldwide
Data-driven marketing platform modules for campaign orchestration, attribution, and performance optimization
Centralized campaign orchestration across email, social media, paid ads, and content channels. Visual campaign builders with branching logic, A/B testing, goal tracking, and budget management. Real-time campaign dashboards show spend, reach, engagement, and conversion metrics with automated alerts when campaigns deviate from performance benchmarks.
Multi-touch attribution models including first-touch, last-touch, linear, time-decay, position-based, and data-driven algorithmic attribution. Track customer journeys across touchpoints from first ad impression through content engagement, demo request, and closed deal. Revenue attribution reports show which campaigns, channels, and content pieces drive the most pipeline and revenue.
Multi-platform social media management with scheduling for Instagram, LinkedIn, Twitter/X, Facebook, and TikTok. Content calendar with drag-and-drop scheduling, bulk upload, optimal posting time suggestions based on audience analytics, and approval workflows for team collaboration. Post-performance tracking with engagement metrics aggregated across all platforms.
Visual email workflow builder with trigger-based automation, conditional branching, time delays, and behavioral triggers. Support for welcome sequences, nurture drips, cart abandonment, re-engagement campaigns, and event-triggered emails. Built-in template editor with personalization tokens, dynamic content blocks, and deliverability optimization including SPF, DKIM, and DMARC configuration.
Real-time analytics dashboards consolidating data from all marketing channels into unified views. Track CAC, LTV, ROAS, MQL-to-SQL conversion rates, and funnel velocity. Custom report builder with drag-and-drop widgets, scheduled report delivery, and executive summary generation. Data warehouse integration for advanced analysis with tools like Looker, Metabase, or custom BI layers.
Dynamic audience segmentation based on demographics, behavioral data, engagement history, purchase patterns, and custom attributes. Segment builder with AND/OR logic, nested conditions, and real-time segment membership calculation. Sync segments to ad platforms (Google Ads, Meta, LinkedIn) for targeted campaigns, and trigger automated workflows when contacts enter or exit segments.
Higher Marketing ROI
Emails Sent Monthly
Attribution Accuracy
Faster Campaign Launch
A data-centric 5-step process designed for marketing technology platforms
Flexible engagement models for marketing agencies, SaaS companies, and martech startups
"Edesy built our multi-touch attribution platform that connects data from Google Ads, Meta, LinkedIn, and our CRM to show exactly which campaigns drive revenue. Before this, we were guessing which channels to invest in. Now we have data-driven attribution that revealed our content marketing was driving 3x more pipeline than we thought, completely reshaping our budget allocation."
VM
VP Marketing
Marketing at B2B SaaS Company (Series B)
"Our marketing agency needed a white-label platform to manage campaigns across 80+ client accounts. Edesy delivered a multi-tenant system with email automation, social scheduling, and client-facing dashboards, each branded to our clients. We reduced campaign setup time from 2 days to 3 hours and increased our client capacity by 150% without adding headcount."
F
Founder
Leadership at Digital Marketing Agency
"We were sending 5 million emails per month through three different tools with no unified analytics. Edesy consolidated everything into one platform with automated drip sequences, dynamic segmentation, and deliverability monitoring. Our email open rates improved from 18% to 32% and unsubscribe rates dropped by half thanks to better targeting and send-time optimization."
HO
Head of Growth
Growth at D2C E-commerce Brand
Resources to help you evaluate and implement
Get a free consultation with our MarTech SaaS experts. We will help you design campaign workflows, build attribution models, plan channel integrations, and deliver a platform that drives measurable marketing ROI.