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HubSpot

HubSpot WhatsApp Integration

Connect HubSpot CRM with WhatsApp to sync contacts, log conversations in deal timelines, and run targeted WhatsApp broadcasts from HubSpot lists.

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2-Way

Contact Sync

Auto

Data Export

24/7

Availability

Free

To Start

HubSpot + WhatsApp CRM

What you get with WhatsApp CRM for HubSpot

HubSpot Contact & Deal Sync

Bi-directional sync between WhatsApp contacts and HubSpot CRM records. Automatically create or update contacts, companies, and deals based on WhatsApp interactions.

Deal Timeline Logging

Every WhatsApp conversation is logged in the associated HubSpot deal timeline. Sales reps see the full chat history alongside emails, calls, and notes.

Workflow-Triggered Broadcasts

Use HubSpot Workflows to trigger WhatsApp messages based on lifecycle stage changes, deal movements, or marketing events. Automate follow-ups at scale.

Smart List Broadcast Targeting

Target WhatsApp broadcasts using HubSpot Smart Lists and Active Lists. Segment audiences by deal stage, marketing hub engagement, or any contact property.

How to Sync HubSpot with WhatsApp

Simple setup process - connect in minutes

Connect HubSpot Account
Authenticate with your HubSpot account via OAuth. The integration requires access to Contacts, Companies, Deals, and Timeline Events scopes.
Configure Property Mappings
Map WhatsApp contact fields to HubSpot contact properties. Set up custom property mappings and choose which HubSpot properties to sync.
Set Up Workflow Triggers
Define which HubSpot workflow actions trigger WhatsApp messages. Configure enrollment criteria and message templates for automated outreach.
Enable & Test
Activate the integration with a test contact. Verify that contact sync, conversation logging, and workflow triggers are functioning correctly.

Why Sync HubSpot with WhatsApp CRM?

Benefits for your HubSpot workflow

Unify WhatsApp and HubSpot data for a complete customer view

Automate WhatsApp outreach using HubSpot Workflows

Track WhatsApp conversations alongside deal pipelines

Improve lead nurturing with WhatsApp follow-ups triggered by HubSpot events

Leverage HubSpot reporting to measure WhatsApp campaign ROI

HubSpot + WhatsApp Use Cases

Common ways to use WhatsApp CRM with HubSpot

Trigger WhatsApp welcome messages when new contacts enter a HubSpot lifecycle stage

Log all WhatsApp support chats in HubSpot deal and contact timelines for sales context

Send WhatsApp broadcasts to HubSpot Marketing Hub lists for product launches and promotions

Automatically move HubSpot deals to the next stage when customers respond on WhatsApp

Create HubSpot tickets from WhatsApp support conversations for seamless escalation

HubSpot WhatsApp Integration FAQ

Common questions about HubSpot integration

Which HubSpot plans support the WhatsApp integration?

The integration works with HubSpot Free, Starter, Professional, and Enterprise plans. However, Workflow-triggered messaging requires Professional or Enterprise plans since Workflows are not available on Free or Starter.

Can I use HubSpot custom properties in WhatsApp message templates?

Yes, you can insert any HubSpot contact or deal property as a personalization token in WhatsApp message templates. This includes custom properties you have created in HubSpot.

How does the integration handle HubSpot list membership changes?

When contacts are added to or removed from HubSpot Active Lists, the integration automatically updates WhatsApp broadcast lists in real time. Static List changes sync on a scheduled basis.

Does conversation logging work with HubSpot Marketing Hub campaigns?

Yes, WhatsApp conversations can be attributed to HubSpot campaigns. You can track which campaign drove the WhatsApp interaction and measure its contribution to deals closed.

Other CRM Integrations

WhatsApp CRM works with many platforms

Salesforce Zoho CRM Microsoft Dynamics 365 Zendesk
View All Integrations

Ready to Connect HubSpot with WhatsApp?

Sync your HubSpot contacts and conversations with WhatsApp CRM

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