Contact Centre Feature

Call Analytics & Records

Every call leg produces a detail record, including outbound legs placed by agents. On top of that, IVR flows report their own statistics and campaigns export their results, so reporting covers what happened on the phone and what happened inside the menu, which is usually where the interesting drop-off is hiding.

No hardware

Browser-based agents

API included

What Call Analytics gives you

Call detail records for every leg, with per-flow statistics and exportable campaign results.

Records for every leg

Inbound and outbound legs are both recorded, so outbound activity is not a blind spot.

IVR flow statistics

See how callers moved through a menu and where they abandoned, which is what tells you which option to remove.

Exportable campaign results

Campaign outcomes come out as data you can reconcile against your own systems.

Caller identity resolved on arrival

Inbound calls resolve caller identity as they arrive rather than only in the report afterwards.

How Call Analytics works

End to end, in the order it actually happens.

  1. 1

    Each call leg writes a detail record as it completes.

  2. 2

    IVR flows accumulate statistics on caller paths.

  3. 3

    Campaign results are compiled as the campaign runs.

  4. 4

    Records and exports are retrieved from the dashboard or API.

What Call Analytics does not do

Worth knowing before you build a process around it.

  • This is call and flow analytics. Speech analytics, transcription and sentiment scoring are separate capabilities and are not implied by it.
  • Confirm how long records are retained for your account rather than assuming a default window.

Common uses

  • Volume and staffing analysis

  • IVR drop-off analysis

  • Campaign reconciliation

  • Billing verification

Used most in

BPOE-commerceFinancial ServicesHealthcare

Related features

Call Analytics FAQs

What is Call Analytics in a contact centre?

Every call leg produces a detail record, including outbound legs placed by agents. On top of that, IVR flows report their own statistics and campaigns export their results, so reporting covers what happened on the phone and what happened inside the menu, which is usually where the interesting drop-off is hiding.

How does Call Analytics work?

1. Each call leg writes a detail record as it completes. 2. IVR flows accumulate statistics on caller paths. 3. Campaign results are compiled as the campaign runs. 4. Records and exports are retrieved from the dashboard or API.

What does Call Analytics not do?

This is call and flow analytics. Speech analytics, transcription and sentiment scoring are separate capabilities and are not implied by it. Confirm how long records are retained for your account rather than assuming a default window.

Which industries use Call Analytics most?

BPO, E-commerce, Financial Services, Healthcare. Typical uses are volume and staffing analysis, ivr drop-off analysis, campaign reconciliation, billing verification.

What is a cloud contact center?

A cloud contact center is a customer service platform hosted in the cloud that allows businesses to manage customer interactions across multiple channels (phone, email, chat, social media) without on-premise hardware. It provides features like automatic call distribution (ACD), IVR, call recording, and analytics.

How is CCaaS different from traditional call centers?

CCaaS (Contact Center as a Service) is cloud-based, requiring no hardware investment, offering pay-per-use pricing, automatic updates, and easy scalability. Traditional call centers require significant upfront investment in hardware, ongoing maintenance, and are harder to scale.

Set up Call Analytics for your team

Self-serve platform. No hardware, no long procurement cycle.