A calling team can talk, persuade and fix an address. An automated call can only ask yes or no, but it calls every order within minutes, at any volume, and writes the answer back to your store. Most stores end up using both.
Automated keypad call
Every COD order is called automatically in your calling window. The customer presses 1 to confirm or 2 to cancel, and the store is updated without anyone typing.
Best for: The routine yes-or-no question on every order, at any volume, including sale days
In-house calling team
People call customers, confirm the order, and update the order in the admin panel or a sheet.
Best for: Conversations: address fixes, doubts about the product, converting to prepaid, and high-value orders
What changes when the routine calls are automated
| What matters | Automated call | Calling team |
|---|---|---|
| Time from order to call | Minutes, by your delay setting | Depends on queue and shift |
| Handles sale-day spikes | Only with extra staff | |
| Same script every time | Varies by person | |
| Can hold a conversation | ||
| Can fix an address or answer questions | ||
| Can persuade to switch to prepaid | ||
| Retries for no-answer | Automatic, on your schedule | Manual follow-up list |
| Write-back to store | Automatic (tag, note, cancel) | Typed in by the caller |
| Main cost driver | Call attempts and minutes | Salaries, seats, phones, supervision |
| Languages | Hindi and English | Whatever your team speaks |
Be clear about what a keypad call cannot do. It cannot hear "deliver on Saturday instead", correct a landmark, explain sizing, talk a hesitant buyer through the order or offer a prepaid discount on the spot. People can. A team also speaks whatever languages your customers speak, while our calls are in Hindi and English today.
We are not going to quote you a percentage. Compare with your own numbers:
Example arithmetic (replace with your own numbers):
team cost per order = total monthly team cost ÷ orders confirmed per month
call cost per order = cost per attempt × average attempts per order
The COD confirmation call cost calculator does this with rate inputs you can change, and the COD RTO calculator shows what refused deliveries cost you today.
Let the automated call handle the routine yes or no on every order. Your team then works only on the exceptions: orders flagged COD-UNREACHABLE after retries, high-value orders, and customers who need a conversation. The same people handle more orders, and spend their time where a human actually helps.
If you need the conversation itself automated (address checks, prepaid nudges), that is a custom AI voice agent rather than a keypad call; see our AI COD verification service.
Honest guidance, including where people win
If...
Your team can't keep up with order volume, or falls behind on sale days
Then...
Automated call
Every order is called within your calling window regardless of volume, and only the exceptions reach your team.
If...
Many orders need an address fix or a conversation
Then...
Calling team
A keypad call only asks yes or no. People can resolve problems on the call.
If...
Your customers speak languages other than Hindi and English
Then...
Calling team (or both)
Our calls are in Hindi and English today. Use the call where those work and route the rest to your team.
If...
Order values are high and each RTO is expensive
Then...
Both
Automate the first confirmation, and have a person call high-value or unreachable orders before shipping.
If...
You get a handful of COD orders a day
Then...
Calling team
At very low volume, someone already on staff can confirm orders between other work. Automate when volume grows.
Resources to help you evaluate and implement
Tell us your store platform and order volume. We'll help you set up confirmation calls alongside your team.